Riva Magic of the Legend

The motorboat myth of Lake Iseo

The name RIVA already makes the hearts of various boat owners beat faster. The thoughts wander directly to the unique mahogany models that made the brand one of the most famous boat brands in the world. Sound names of models such as the “Aquarama”, the “Ariston” or the “Tritone” stimulate the dream of Törns on the legendary boats.

Founded in 1842 by Pietro Riva in Sarnico, Italy, the brand became a symbol of luxury and deep-like joie de vivre in the 1950s – a fact that it did not earn it the name “Rolls-Royce of the Sea” for nothing. And immediately illustrious society attracted: names such as Brigitte Bardot, Sophia Loren, Gunter Sachs or nowadays George Clooney are just as closely associated with this brand as the famous artists Picasso, Miro or Romano Britto from the Street Art scene.

This book is dedicated entirely to the fascination of the Riva brand. From a brief view of the history of Riva, the ideas and ideals of Carlo Riva and an overview of the boats built up to 1969 to the current developments and new technologies, the work offers a unique and unprecedented insight into the world of the luxury brand. Prominent Riva owners who have contributed significantly to the media presence are treated as well as the prestigious Riva clubs and events and the background to the expert restoration of classic beauties. Large-format images with entertaining texts make this high-quality coffee table book a perfect gift band for boat lovers and dreamers!